The most common reason is on-screen real estate: that bar takes up space that could be put to better use by displaying app icons or more of your snazzy wallpaper. But if you're not into it, removing the Search bar is often quite easy on most phones, if not exactly obvious. So, they've put the little microphone icon on their Search bar with the hope that you'll use it thanks to its convenient placement. Google wants its Assistant service to be successful.
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